Live Mas Scholarship Application Now Open

Apply for a Live Más Scholarship Today!  The Taco Bell Foundation is committed to helping future leaders achieve their educational goals and move the world forward with scholarships up to $25,000.  Applications are open now at livemasscholarship.com!  Submit your application by January 11, 2023, 5:00 PM PST.  Step 1) Create a two-minute video showcasing your passion and explaining how you want to change the world. Step 2) Visit livemasscholarship.com for details on how to submit your application. Step 3) Check your email or livemasscholarship.com on or around April 27, 2023 for the results.

KFC stores in Russia sold to local operator

Yum Brands has sold its KFC restaurants in Russia to local franchisee Smart Service Ltd., which is responsible for rebranding the approximately 1,000 KFC restaurants into non-Yum entities. Once the transaction is finalized, it will mark the global restaurant company’s full exit from the country. Yum’s transfer of Pizza Hut ownership was completed in July, also to a local operator, Noi-M, who has since rebranded the locations to Pizza H. There are no Taco Bell restaurants in Russia.

Truff, Taco Bell Collaboration Expands Nationwide

Specialty condiment maker Truff has parlayed a small-scale test with Taco Bell into a nationwide co-branded partnership.

The Huntington Beach, California-based company, which makes gourmet hot sauce, spicy mayo, pasta sauce, and other products, is supplying the signature ingredient in Taco Bell’s new Loaded Truff Nacho Fries, a limited-time offer available in all locations across the U.S.

Loaded Truff Nacho Fries feature Truff Hotter Sauce atop a bed of seasoned fries, topped with grilled marinated steak, shredded cheddar cheese, fresh diced tomatoes, warm nacho cheese sauce, and reduced-fat sour cream. Customers can also add Truff to any menu item using the Taco Bell app, for an additional charge.

Fox News Contributor’s $28 Taco Bell Order Confuses Viewers

Fox Business contributor Scott Martin has gone viral for spending $28 on an order for one person at Taco Bell. “You wanna know how bad inflation is? Yesterday, yes, I had a nice lunch at Taco Bell. Cost me about $28 at Taco Bell for lunch,” he shared during a segment on 10/12. Martin, who has probably never heard of a combo meal, attempted to offer some clarity on his pricey order by providing an order summary. It included a Burrito Supreme for $6.09, a Nachos Bell Grande for $7.14, a large Mountain Dew Baja Blast Freeze for $3.79, a Nacho Cheese Doritos Locos Tacos Supreme for $3.19, and a Doritos Cheesy Gordita Crunch for $5.19. That’s a grand total of $25.40, not including tax. Many on social media questioned why Martin didn’t opt for a Cravings Box or even a combo.

Taco Bell Bringing Back the Enchirito

After announcing on Sept. 27 that it would bring back a retired menu item, Taco Bell revealed which one it will be. Customers voted in Taco Bell’s app for either the Double Decker Taco or the Enchirito. The Enchirito beat its opponent, receiving 62% of votes by the time voting closed. Fans cast more than 760,000 votes. The Enchirito will be available from Nov. 17 through Nov. 30. You’ll be able to order it through online, for delivery, through Taco Bell’s app or via in-store kiosks nationwide. Taco Bell discontinued the Enchirito in 2013. The Enchirito consists of a beef-, bean- and onion-loaded soft flour tortilla, which is rolled up, coated in red sauce and topped with cheddar cheese.

Taco Bell to Test Beyond Meat Carne Asada

Taco Bell will test meatless carne asada made with Beyond Meat at dozens of its restaurants in Ohio, starting next month. It’s the latest effort to appeal to customers who don’t want to eat meat. Taco Bell has a passionate vegetarian and vegan fan, thanks to its meat-free protein options such as black beans and potatoes.

The KFC Foundation Awards $500K to 50 Nonprofits

The KFC Foundation has awarded 50 deserving non-profit organizations across the U.S. a combined total of $500,000 in Kentucky Fried Wishes grants. Kentucky Fried Wishes is a community-based grant program that encourages eligible KFC restaurant employees to positively impact their local communities by nominating a non-profit organization to receive $10,000 to support a community development project.

“Year after year, we continue to be inspired by the amazing Kentucky Fried Wishes nominations submitted by KFC restaurants across the nation. We are proud to award a record half a million dollars in grant funding this year,” says Emma Horn, Executive Director of the KFC Foundation. “It’s extra meaningful to celebrate these non-profits during the Colonel’s birthday month. He would be proud of how KFC team members are investing in their communities and supporting organizations that are doing some finger lickin’ good!”

KFC’s Founder, Colonel Harland Sanders, would have been 132 years old on September 9. Inspired by the Colonel and his guiding principle to “never pass anybody up,” the KFC Foundation carries on his legacy of doing good, which is why the KFC Foundation awards Kentucky Fried Wishes grant recipients around his birthday.

Get Married in the Metaverse with Taco Bell

Taco Bell is offering the chance for couples around the U.S. to apply to win the brand’s first virtual legal and metaverse wedding package. Taco Bell’s marriage offering is coming to Decentraland for this event—a 3D browser-based platform allowing shared virtual exploration—to celebrate surrounded by loved ones, special guests, Taco Bell fans and live streamed.

Starting August 25 through September 6, couples can apply to tie the knot at the digital metaverse wedding of their dreams by completing a registration form and submitting a video detailing their unique love story, desire to be married in the metaverse and devoted passion for Taco Bell via Taco Bell’s metaverse wedding website. Applicants will receive one entry per person/email address into the contest and can also share their submission video on Instagram, Tik Tok or Twitter with the hashtag #TacoBellMetaverseWeddingContest and tag @tacobell. Any social media-shared videos must be linked or uploaded directly to the contest website.

Once the couple has been selected, Taco Bell will work closely with the pair to create an unforgettable and truly unique wedding. From co-designing wedding attire with a soon-to-be-named designer, to choosing a notable officiant to commemorate the legal union, this one-of-a-kind Taco Bell metaverse wedding will be a true synthesis of long-held traditions and forward thinking as the capabilities of Web 3.0 re-invigorate the culture of weddings.

Test Market for Grilled Lunchwraps

Taco Bell is introducing a new menu item for a limited time at locations in Atlanta, Georgia. The new supersized Grilled Lunchwraps will take a two-handed grip to hold. The new Lunchwraps will be available a la carte or as a combo with Chips & Salsa or Chips & Nacho Cheese Sauce, and a large fountain drink.

The Lunchwrap will be available in three different varieties. The Southwest Grilled Lunchwrap comes with your choice of grilled, marinated, and all white meat chicken or grilled, marinated steak, and then new Southwest Ranch sauce, lettuce, three-cheese blend, tomatoes, and fiesta strips wrapped up into a flour tortilla.

The Chicken Bacon Club Grilled Lunchwrap is made with grilled, marinated, white meat chicken, Avocado Ranch sauce, Creamy Chipotle sauce, lettuce, guacamole, bacon, three-cheese blend, and tomatoes in a flour tortilla.

Finally, the Steak Chipotle Ranch Grilled Lunchwrap is made with grilled marinated steak, the Avocado Ranch sauce, Creamy Chipotle sauce, lettuce, three-cheese blend, and tomatoes wrapped into a flour tortilla.

Taco Bell Tests Proprietary Plant-Based Protein

Taco Bell is testing a proprietary plant-based protein in Birmingham, AL for a limited time. It is featured in the new Crispy Melt Taco and Nachos BellGrande, but fans can also try it in any menu item at no extra cost.

The Crispy Melt Taco starts with a white corn shell tortilla with layers on layers of a blend of shredded cheddar, mozzarella, and Monterey pepper jack cheeses, plus warm nacho cheese sauce.

The taco then features a choice of protein. Vegetarians and flexitarians alike will rejoice at the first option, which is a brand-new, boldly seasoned plant-based protein. A soy and pea protein proprietary blend, this protein is inspired by classic Taco Bell flavors. The taco is topped with crispy lettuce, even more cheddar cheese, juicy diced tomatoes and reduced-fat sour cream.

Fans can also opt for the taco to be made with real seasoned beef. Regardless of protein, the Crispy Melt Taco is available for just $2.49.

During this test, the proprietary plant-based protein will also be featured in Nachos BellGrande, and it can be added to any menu item through order customization. The protein is certified vegan by the American Vegetarian Association (AVA).